Lead Designer

Overview

ReachCure is a rapidly expanding digital marketing agency specializing in growth-driven solutions for businesses across various industries, including transportation, travel, eCommerce, real estate, and more. Our expertise spans Google Ads (PPC), social media marketing, website development, SEO, user experience design, and brand strategy. We help businesses strengthen their online presence, attract more customers, and drive measurable results.

At ReachCure, we are passionate about innovation and performance-driven marketing. Our team consists of expert marketers, developers, and strategists who work collaboratively to deliver high-impact advertising campaigns, optimized websites, and data-driven growth solutions. By leveraging AI-powered marketing tools, advanced analytics, and customized ad strategies, we help businesses across industries—including transportation, travel, eCommerce, and real estate—achieve maximum visibility and profitability in the competitive digital landscape.

• Lead the design and development of user-centric interfaces for web and mobile applications, ensuring seamless user experiences across industries such as transportation, travel, eCommerce, and real estate.
• Create wireframes, prototypes, and high-fidelity designs using tools like Figma, Adobe XD, or Sketch, ensuring a balance between aesthetics and functionality.
• Conduct user research, interviews, and usability testing to understand customer needs and pain points, translating insights into effective design solutions.
• Develop design systems, style guides, and reusable UI components to maintain consistency across all ReachCure digital products and client projects.
• Collaborate with developers to ensure seamless implementation of UI designs, providing necessary design assets and front-end guidance.
• Enhance website and application accessibility by adhering to WCAG guidelines and incorporating inclusive design principles for all users.
• Optimize UX workflows and interactions through data-driven decisions, leveraging analytics tools such as Google Analytics, Hotjar, or Crazy Egg.
• Work closely with branding and marketing teams to ensure UI designs align with brand identity, storytelling, and overall business goals.
• Utilize motion design and micro-interactions using tools like After Effects, Lottie, or CSS animations to create engaging and interactive experiences.
• Stay updated with the latest UI/UX trends, tools, and best practices to continuously improve ReachCure’s digital solutions.
• Develop and maintain user personas, customer journey maps, and experience blueprints to improve product usability and engagement.
• Ensure that UI designs are responsive, mobile-friendly, and optimized for various screen sizes and devices.
• Work in an Agile environment, collaborating with developers, project managers, and stakeholders to iterate on designs based on feedback and business requirements.
• Document design decisions, workflows, and user research findings to ensure knowledge sharing within the team and continuity across projects.
• Participate in client meetings and presentations to explain design concepts, usability enhancements, and the impact of UI/UX improvements on business outcomes.